Corporate consolidation in the home-swapping market this week as GuesttoGuest acquires rival brand HomeExchange.

Terms of the buy-out have not been disclosed but the move follows a USD 35 million capital-raise by GuesttoGuest.

The investment from MAIF,  Alyan Group and a group of unnamed business angels was given in part to fund the acquisition and then also support the pair’s respective growth strategies.

Both consumer-facing brands will remain as HomeExchange holds a strong role in the North American market – a position it has achieved after 25 years in business.

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