Hyatt marks the first time hotels have been able to include two-way contextual messaging capabilities into their overall CMS system without the cost of a second vendor.

The Hyatt Regency Bellevue on Seattle's Eastside recently starts using SMS two-way communication between guest and staff from a system that powers multiple technologies at one source. Connect CMS, a product created by Bellevue's technology partner Monscierge, provides a single hub where the hotel's staff can manage several products as one.

This includes digital signage, interactive digital tables, guest and staff mobile applications, push notifications, guest requests, and now SMS text messaging. It marks the first time hotels have been able to include two-way contextual messaging capabilities into their overall CMS system without the cost of a second vendor. Needing only one central, cloud-based content management system (CMS) to operate multitudes of products on-site is proving to significantly impact property expenses.

Recent on-site renovations included adding Microsoft Windows PPI touch-tables in the hotel's lobby. The Windows 8-powered, interactive tables were created in cooperation with Microsoft and include the Monscierge Connect Lobby software, the same software now powering the on-site digital signage. While lounging on the lobby couch, guests can access the same features seen on the digital signage, such as the staff's local recommendations or real-time flight statistics.

"Moving to a single partner for our digital solutions not only increases workflow efficiency but saves thousands of dollars per year by cutting out multiple vendor fees and support. Our property is looking at approximately $20k in savings already,” said John D'Angelo, director of rooms, Hyatt Regency Bellevue on Seattle's Eastside.

The Hyatt Regency Bellevue on Seattle's Eastside will also be participating with Monscierge on a collaborative mobile research project beginning in 2015. The project is sponsored by Intel and will be led by Cornell University Center for Hospitality Research.